Deepfakes are made-up or synthetic visuals that have been digitally generated (faked) to convincingly replace one's similarities and likeliness with another. These manipulated media can include photos, audio, videos, and other forms of content. Let’s delve into the details:
How Deepfakes Are Created:
The main ingredient in deepfakes is machine learning, which enables the production of these altered media more efficiently and at a lower cost.
To create a deepfake video, the process typically involves the following steps:
Data Collection: Gather a substantial amount of data related to the target person (e.g., videos, images, voice recordings).
Training a Model: Use machine learning techniques, such as generative adversarial networks (GANs) or variational autoencoders (VAEs), to train a model on the collected data.
Encoding and Decoding: Encode the target person’s features into a latent space (a compressed representation) and then decode it back to generate new content.
Face Swapping: Replace the face of the original subject in a video with the face generated by the model.
Fine-Tuning: Refine the deepfake to make it more realistic by adjusting details like lighting, expressions, and lip movements.
Applications and Concerns:
Entertainment and Media: Deepfake technology has evolved to be increasingly convincing, disrupting traditional entertainment and media industries.
Misuse and Harm: Deepfakes have raised concerns due to their potential for:
Creating child sexual abuse material.
Producing celebrity pornographic videos without consent.
Spreading fake news, hoaxes, and disinformation.
Facilitating revenge porn.
Enabling financial fraud.
Social Implications: Deepfakes can undermine democratic systems by interfering with informed decision-making and collective agendas.
Detection and Regulation: Efforts are underway to detect and limit the use of deepfakes.
Academic Research and Social Science Approaches:
Researchers in computer vision develop techniques for creating and identifying deepfakes.
Humanities and social science approaches explore the social, ethical, and aesthetic implications of deepfakes.
While deepfakes offer creative possibilities, the misuse of those underscores the need for responsible development, detection methods, and ethical considerations. For now, it is relatively easy for experts/engineers to distinguish deep materials (whether genuine or fake).
In the end, it is quite understandable why giant corporates would like to establish a council or a board that would regulate the Artificial Intelligence to make sure the technology will be used only for human beings' good.